Thursday, July 9, 2009

"JOKES" of the day

An established Japanese firm would like to improve its image and decided to undertake a corporate rebranding excercise.

To save cost, the CEO, who runs the company as if he own the company, decided to make use of the middle management staff by gathering them for a brainstorming session.

As the staffs is not good in that, after having a couple of sessions unable to come out with any idea but is conflicting with each others.

At last, the chairman decided to faced with the reality and draw a big "O" on a paper. To him, the Big "O" is zero idea.

Intended to tells the boss that they achieved nothing by presenting the "O", the boss surprisingly concur the "O" idea before the chairman says anything.

WHY ?

This is what the boss want and expected, Bacause, what the boss main agenda is to adopt what ever idea presented by the brainstorming group and therefore company would have some expenditure.

With that idea, the boss approaches an advertising firm to improvise the "O" idea and at the end of the day the firm pay the advertising firm USD 300K for their service.

The new corporate branding idea is then launch within the group of companies and distributions of a new leaflets / brochures...

Thats it.

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